ch#22 ''Affiliate blog marketing strategies''

 

There’s a lot that goes into building a website, starting a blog, and making money from affiliate links. I can’t cover everything in a single article, but I will point you in the right direction.

Here’s an overview of some things you’ll need to know to be successful at affiliate marketing and blogging:

Search engine optimization basics

I already mentioned how well SEO and affiliate marketing go together. 

SEO takes time to kick in (we found that it typically takes between three to six months to show results). But once it does, you are rewarded with consistent, recurring monthly traffic sent straight to your affiliate links—i.e., passive income.

For example, BankMyCell is an affiliate blog that gets over 200,000 visits from Google every month.

Ahrefs Performance report for organic traffic to bankmycell.com

So what do you need to do in order to rank higher on Google? Three things:

  1. Find the keywords people are searching for
  2. Create high-quality content that matches the search intent of those keywords
  3. Build links to that content from other websites

Of course, there’s more to SEO than these three things. But if you don’t get the basics right, the other stuff doesn’t matter. Check out our complete guide to SEO to learn more.

Social media marketing

While SEO takes a lot of time to work, social media can give you results much faster. But it requires near-daily effort to continue to perform—if you stop posting, traffic stops coming.

That said, social media is an important part of a good marketing strategy.

For example, Making Sense of Cents is one of the biggest financial blogs out there. Michelle Schroeder-Gardner, the owner, is an expert at affiliate marketing. She does a great job on social media:

  • ~137,000 Facebook followers
  • ~20,000 Twitter followers
  • ~34,000 Instagram followers
  • ~175,000 Pinterest followers
Making Sense of Cents' Pinterest account

All that, in addition to over 20,000 monthly visitors from organic search, makes for a highly successful affiliate marketing blog.

How can it be done? Well, you can get inspiration from one of the blog’s contributors, who wrote a step-by-step guide on how she achieved so much success on Pinterest. You can read it here.

It boils down to:

  • Finding your niche.
  • Figuring out what kind of content people want and creating that content.
  • Sharing click-worthy photos and graphics.

That’s how things are done on Pinterest, and it’s pretty much the same requirements for other social media platforms. Basically, find your niche, share what people care about, and make your content click-worthy and engaging.

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